Learn From Geese

I was sat at the weekend looking up into the sky when I saw a flock of geese cruise overhead. It reminded me of something I used to talk about in some of my keynote speeches a few years back. I told a few of the team at i2i HQ who hadn’t heard of the 7...

Look After Your Bread And Butter

‘Look after your bread and butter’ was one of my stock phrases when I held development reviews with my people, and quite often I used it in staff or senior team meetings just to remind everyone about who or what we are. Clive Gilson and colleagues in their...

Shoot Magazine

Every month I write a regular column for Shoot Magazine, the magazine I used to read as a football-mad youngster growing up. These articles usually focus on a current issue within the game and are often related to a specific player or forthcoming event. Since January,...

Pay It Forward

I’ve got something to tell you about that I think you’re going to love. It’s such good fun and you’ll want to do it again and again. It’s called Pay It Forward. A random act of kindness that helps someone else. You pay a favour forward...

Remember The Name

It’s been a great summer for i2i sport. As well as helping Wigan to win the FA Cup, one of our golfing clients, Tommy Fleetwood, picked up his first European Tour victory in the Johnnie Walker Championship at Gleneagles. Having led the tournament at various stages,...